Letraset – the Graphic Tool That Kicked the Bucket

In a time when there was no Photoshop or other computer programs without which getting work done in the field of design and architecture is impossible today, self-adhesive Letraset sheets were used for illustrating and drawing purposes. From the mid-1960s till, let’s say, the end of the last century, dry-transfer sheets of that particular British company were the indisputable illustrative and typographic aid with various graphic prints. “Writing” and “drawing” through transferring dry letters, colors and symbols from a wide range of Letraset’s products was virtually the only way to work, while the type used in some of their exclusive design solutions set the standard worldwide. For architects, the architectural profession itself and graphic designing there were even especially created sheets, and if at that time your company was big, renowned and efficient enough, it had its own custom-made papers.

The very name Letraset actually became synonymous for all like products, regardless of the fact they weren’t actually a product of the eponymous company. You might be wondering where Letraset is today? After technology destroyed that type of graphic work, the almost forgotten company moved its business to the computer industry in the 1990’s. They issued the programs ImageStudio and ColorStudio for Macintosh, which never actually achieved any significant success. Continue reading to have a look at the somewhat nostalgic photos of Letraset’s products along with their user’s instructions.

Photos: www.creativepro.com